Tag "product information management"

A Business 360 Delivers Context to Realize a Successful Digital Transformation

Digital transformation has been a strategic corporate initiative for some time. Since the rapid onset of COVID-19, the pressure to transform has accelerated and become mission critical as digital has become the primary—or only—channel for most industries. What is digital transformation? Fundamentally, it is about converting analog processes to a digital format. The result is... more

Data 4.0: A New 360-Degree Perspective With Master Data Management

We’ve been on an exponential path with data over the last decade. During Data 1.0, we used data to drive specific business applications and those applications managed master data. Data 2.0 saw data supporting enterprise-wide business processes and we used master data management (MDM) tools to ensure consistency of master data across applications. And in... more

eCommerce: Increasing Agility and Efficiency with Product Information Management

The COVID-19 crisis continues to accelerate the existing global shift towards eCommerce. In April 2020, the general retail sector experienced a 209% growth compared to the same period last year, according to an analysis by ACI Worldwide. Companies in most industries that previously had considered digital only as a complementary channel to their brick and... more

5 Reasons Why a PIM is Key to Your Digital Commerce Success

The COVID-19 crisis is forcing businesses to create urgent strategies for survival. Social distancing, while critical to mitigating the spread of the virus, has forced the closure of countless brick and mortar operations across the globe. The result is intense pressure for businesses to bolster their online strategies. Increased competition amidst a looming recession means... more

Fueling the Next Generation of Intelligent Digital Commerce with MDM – Product 360 10.0

We announced the General Availability of the 10.0 Major Release of Informatica MDM – Product 360 during our recent Spring 2020 Virtual Launch Event, where we showcased how customers can fuel their business with AI-powered intelligent data. Product 360 Version 10.0 represents a true major release that delivers significant innovation to our product information management... more

An Omnichannel Commerce Approach in 2020: What You Should Know

Omnichannel commerce was a consistent trend in 2019 and will continue to be a major aspect of customer experience (CX) strategy for brands and retailers in 2020. According to a Google report, 83% of U.S. shoppers who visited a store in the last week used online search before going to the store. And about 45%... more

PIM vs. PxM: 5 Things You Need to Know

Shoppers’ expectations are changing, both in B2B and B2C. As 98% of marketers believe that personalization advances customer relationships, it’s not surprising that digital marketing and commerce teams are constantly being challenged to design a smoother, more personalized product experience that attracts and retains customers. An IDC study predicts that by 2022, 35% of CX-focused... more

How Mouser Electronics Grows Digital Commerce with Product 360

Electronics are everywhere and in everything. That means the sale of the small parts that compose electronics devices is a booming B2B trade. To source the electronic components they need, design engineers turn to Mouser Electronics where detailed information is at their fingertips. You see, Mouser Electronics, a worldwide, leading authorized distributor of electronics components... more

5 Uses for Master Data in Telecoms

Master data has many uses but the obvious area for most businesses to consider master data is for the customer but there are others. Perhaps the customer is the primary focus because it is an area that causes pain and is often linked to so many high priority strategic initiatives such as becoming a customer-centric... more

Meet Informatica at GS1 Connect and Get Customer & Compliance Ready

Combined with Informatica’s GDSN Accelerator for CPG customers can easily link their backend systems with the GDSN (Global Data Synchronization) to deliver consolidated and reliable business-critical data to applications. Suppliers and retailers are able to share standardized product data, cut down the cost of building point to point integrations and speed-up new product introductions having access to the most accurate and current product information