Tag "PIM"

Black Friday and the Holiday Season: How to Deal with Changing Customer Shopping Behavior

The National Retail Federation forecasts that sales will be up 4.1 percent(i) in the 2018 holiday shopping season, but an increasing number of stores will be closed on Thanksgiving Day 2018(ii). How does this make sense? The reality is that customers shopping behavior has changed and retailers are adopting. While Black Friday is still the busiest... more

It’s Time to Transform the Product Experience for Your Customers

The role of product information has become more important than ever. The new product experience is customer-centric, personalized, omnichannel, search-guided, and social-powered. To keep up with this rapid evolution in the buying experience, make sure you’re fully leveraging product information to create a new experience that attracts and converts shoppers. And achieving this ambitious goal... more

Secrets of an Intelligent Master Data Management Strategy

If you are defining or re-thinking your Master Data Management (MDM) strategy, you have probably wondered how you can make your MDM journey successful for you, your team and your organization. Wouldn’t it be great to learn from people and organizations who have successfully gone through this before? Tom Gottweis, MDM – expert and Head... more

PUMA’s Data-Driven Digital Transformation with Informatica

PUMA is one of the world’s leading sports brands, with an established history of designing, footwear, apparel and accessories for some of the most talented athletes on the planet. The Original Challenge: Decentralized Business Structure and Siloed Systems A couple of years ago, PUMA’s growth was largely driven by its decentralized business structure. Regional general... more

Wholesaler Wasco Realizes Unique Omnichannel Customer Experience

This blog was originally published on osudio.com. Customer experience defines your company’s success. By 2020, customer experience will be the leading brand differentiator when it comes to a buying decision, leaving behind criteria such as product and price.* High quality product information gives successful brand owners, manufacturers, wholesalers, distributors and retailers the advantage they need... more

How Mouser Electronics Grows Digital Commerce with Product 360

Electronics are everywhere and in everything. That means the sale of the small parts that compose electronics devices is a booming B2B trade. To source the electronic components they need, design engineers turn to Mouser Electronics where detailed information is at their fingertips. You see, Mouser Electronics, a worldwide, leading authorized distributor of electronics components... more

4 Realities Retailers Face in 2017: Digital Transformation, AI and More

Retailers are grappling with a myriad of challenges in 2017, from shifting consumer behaviors to the explosive impact of digital transformation. To remain competitive this year and beyond, they’ll need to embrace many new realities. Already, retailers are growing more skilled at providing the right customer with the right message — and offers — at... more