Tag "Omnichannel"

Becoming Customer-Centric Through the Power of MDM and Customer Intelligence

Master Data Management (MDM) is making a big impact in delivering real business value and allowing companies to unleash the power of their data across the enterprise. Because MDM solutions help business users to trust data across all systems in use, they can be applied to many data domains including customer intelligence (individual or organization),... more

How Retailers Unleash the Disruptive Power of Data to Drive Customer Engagement

Shop.org is the place to meet the top influencers and practitioners from the digital retail community. Retailers and brands must transition from simply selling to customers to establishing relationships with them through personalized digital experiences driven by relevant content. Customers expect to be inspired, influenced, engaged and reassured that they have selected the right supplier... more

Wholesaler Wasco Realizes Unique Omnichannel Customer Experience

This blog was originally published on osudio.com. Customer experience defines your company’s success. By 2020, customer experience will be the leading brand differentiator when it comes to a buying decision, leaving behind criteria such as product and price.* High quality product information gives successful brand owners, manufacturers, wholesalers, distributors and retailers the advantage they need... more

5 Uses for Master Data in Telecoms

Master data has many uses but the obvious area for most businesses to consider master data is for the customer but there are others. Perhaps the customer is the primary focus because it is an area that causes pain and is often linked to so many high priority strategic initiatives such as becoming a customer-centric... more

Informatica Awarded Top Supplier Retail for Best Omnichannel Solution

The Retail Technology Awards Europe (RETA) distinguish retail companies for their implementation of outstanding and innovative information technology solutions in retail. As announced in February, the 2016 RETA award for the “best omnichannel” implementation was handed to Norwegian electronics retailer, Elkjøp. Now, Informatica was awarded “Top Supplier Retail 2016” by EHI Retail Institute and the... more

Omnichannel Banking and the Need for Data

The increase in omnichannel Banking requirements drives the demand for high quality, trusted data to support customer engagement regardless of channel and in real-time. So what’s changed? This conclusion isn’t especially new or ground breaking, after all Banks have been used to working with customers in real-time for a considerable period. What has changed is... more

Three Missteps to Creating Great Customer Experiences

Which misstep are you making to solve your customer experience problem? No one ever said that solving the customer experience problem was going to be easy. Companies aren’t structured to support complex customer relationships across different functional areas – such as marketing, sales and customer service – nor across their many brands, products, channels and... more