Tag "Multichannel"

We Are Sports – SportScheck Omnichannel Retail

Are you a manager dedicated to fashion, B2C or retail? This blog provides an overview what companies can learn on omnichannel from SportScheck. SportScheck is one of Germany’s most successful multichannel businesses. SportScheck (btw Ventana Research Innovation Award Winner) is an equipment and clothing specialist for almost every sport and its website gets over 52 million hits... more

Best Practices: Distributor Kramp Serving All Customer Requests With Long Tail Strategy

Our blog frequently provides best practice stories of our customers using product information management (PIM) for their business model. This case is about the “long tail strategy” at Kramp. Tines, hand tools, spare parts for agricultural machines and hydraulic motors are the order of the day at Kramp.  Kramp, based in the Netherlands, is Europe’s... more