Tag "MDM"

The Service Manager Always Rings Twice: A Tale of My Kitchen Customer Experience

We moved into our new house three years ago. Now, for the second time in three years, our extractor fan collapsed and we had to call the maintenance service. Here comes the tricky part: The extractor fan is one of the new types – without an extractor hood. What a great invention for style and comfort... more

Five Steps to a Seamless MDM Cloud Journey

The cloud isn’t about “easy win” anymore. Thanks to cost efficiency and agility, the cloud has taken center stage in operational strategy. These strategies are sophisticated, involving hundreds of applications at the heart of the enterprise. In an effort as complex as this one, data management becomes essential. In fact, to have successful transformation, you... more

Life in the Fast Lane: Driving Digital Transformation

Here’s a statistic that’s worth reflecting on in the new year: over the last year, 89% of companies expected to compete mostly on the basis of customer experience. One of the world’s leading automobile associations was one of them. After years of under-investment in IT, the organization’s new leadership team quickly realized the need to... more

What Does a Next-gen MDM Solution Look Like? Deployment Options for a Hybrid World (Part 2)

Master Data Management (MDM) solutions are entering a new stage of maturity. Driven by the rising demands of Cloud and big data, today’s MDM is drastically different, offering greater capabilities, hybrid deployment options, a variety of entry points, and more business user flexibility than ever before. The market forces shaping the MDM evolution are complex... more

Influencer Marketing: Free Hotel Upgrade?

We booked a four day sun break during cold German winter. Just arrived at front desk, the hotel offered us a free upgrade to a suite. By the way the Hotel was called Hospes Maricel and you can read my rating here. Believe it our not, we decided to keep our room as it was... more

Our Best Three Digital Transformation Giveaways of 2016

My fantastic colleague, Antonia Renner, had a great idea: Why not have our team close the year with a summary of our “Best Three Giveaways of 2016”, across the different areas we cover. My contribution will describe three things you can review to understand the “Digital Transformation” victories underway, worldwide, and then to lead such... more

Our Best Three Customer Centricity Giveaways of 2016

Do you hear that? It’s the sound of 2016 winding down. If you’re like me, you’re wrapping up one of your busiest years in recent memory. You’re also thinking about 2017 and how to take your company, your team and your skills to the next level. You’re thinking about what you need to do to... more