Tag "data lake"

5 Steps to Building a Data Lake with Informatica Big Data Management on Azure

Big data is the underpinning of how companies are revolutionizing customer engagement, driving productivity and fueling innovation. It has emerged as a megatrend that is continuing to gain attention. Big data started with Hadoop. Yahoo! and Google used Hadoop as a simple, focused product designed to index web pages for search. Today big data is... more

How AWS Data Lake Transforms Asurion Mobile Customer Experience

If you are anything like me, you might have, once or twice, dropped your phone in some not-to-be-specified water-carrying vessel… So it’s pretty safe to say that your mobile device is likely protected by Asurion. Asurion is a multi-billion dollar company providing much-needed insurance for smartphones, tablets and other electronic devices, on behalf of the... more

Fast and Furious – Shifting from The Slow Data Lane

It’s a sunny afternoon, you’re on the highway with the top down and stuck in traffic. You fumble through your navigation trying to figure out which is the best and fastest route to your destination. You can take the side streets, where you will encounter traffic lights and eventually get to your destination. Alternatively, you... more

The Rise of the GDPR Data Lake

The new EU data privacy regulation, GDPR (General Data Privacy Regulation), is driving the need for a Data Lake to hold the volumes and types of customer data required to be covered by the regulation. What is GDPR? GDPR is the new EU data privacy regulation that comes into force in May 2018 and requires... more

How Master Data Management Can Turn Big Data into Big Value

It’s no big news that big data initiatives have huge potential business value. What’s concerning is that so many projects fail. In fact, a mere 8% of executives describe their big data projects as “very successful” according to a recent Capgemini report. Before you embark on your big data initiative, it’s important to understand why some... more

Fishing for Better Big Data Insights With an Intelligent Data Lake

I learned at an early age when fishing with my buddies that it doesn’t matter how good of a fisherman you are—you’re not going to catch anything if you’re not where the fish are. This same bit of advice extends to data lakes. Not even the best data scientists in the world would find insights... more

Trusted Data Enables Cost Savings Opportunity by Focusing on the Total Customer Experience at EMC

“Trusted data has helped EMC identify opportunity costs of over $40 million a year,” said Barbara Latulippe, Chief Data Governance Officer at EMC, during the Informatica World Tour in Boston last month. Are you wondering how? Barbara explained that EMC’s data used to sit in a swamp. Now it sits in a lake: a vast... more