Tag "Data as a Service"

Is Thanksgiving the Most Data-Driven Holiday?

Turkey, cranberry sauce, pumpkin pie… and lots and lots of data on the side. Thanksgiving has to be the most data-driven holiday we have. After Black Friday, we will see a slew of reports and headlines describing how the retail industry’s sales performed. What are retailers all abuzz about right now as we get closer... more

Raised Expectations and New Discoveries with Great Customer Data

We have a landing! On November 12, the Rosetta probe arrived at its destination, a comet 300 million miles away from Earth. Fulfilling its duty after a 10-year journey, Rosetta dropped its lander, Philae, to gather data from the comet below. Everything about the comet so far is both challenging and fascinating, from its advanced... more

How Email Marketers Can Keep Up With Changes to Their Industry

Email has come a long way since its beginning. Two years after the U.S. launched a rocket to the moon, programmer Raymond Tomlinson launched the first email, a message that read “QWERTYUIOP” in 1971. In 1991, when the World Wide Web was created, email then had the opportunity to evolve into the mainstream form of... more