Topic "Solution"

Dreamforce To-Do List: Find Coffee, Transform Customer Experience

The customer is and has always been the king. Many companies have realized this and have been increasingly focused on improving customer experience. So where to start? Today’s customers have many different pathways by which to interact with a company, including through their sales contacts, customer service, partners, or even through Internet self-service. Having multiple... more

Update Your LinkedIn: You’re a Customer Experience Steward

Customer-centric sales and marketing. Customer success. Customer engagement. Customer Journey mapping. Personalized marketing. Customer intimacy. Sentiment analysis. 360-degree view of customer. I’d expect that most if not all of these terms are quite familiar, and most of you are either involved in – or at least aware of – data-centric programs within your organizations with... more

The Democratization of the Internet of Things (IoT)

Industry 4.0, Manufacturing 4.0, Digital Transformation. Across industries, we’ve seen a few labels created to try and encapsulate the massive opportunities and challenging associated with the flood of data coming from a variety of sources, and in particular – machines. In the consumer space, the data tsunami is primarily coming from our smart phones and... more

Next Gen Analytics Strategies: Optimize the Data Pipeline for Big Data

Welcome to the Next-Gen Analytics Strategies blog series in which I dive into five principal data management strategies for intelligent analytics. Today, we’ll examine optimizing a data pipeline for big data. When architecting a data management platform for analytics there are key components that are fundamentally necessary in building out a data pipeline. These data... more