PUMA is one of the world’s leading sports brands, with an established history of designing, footwear, apparel and accessories for some of the most talented athletes on the planet. The Original Challenge: Decentralized Business Structure and Siloed Systems A couple of years ago, PUMA’s growth was largely driven by its decentralized business structure. Regional general... more
Companies are modernizing the way they do business to compete in a digital world. Virtually every business, in every industry, is in some stage of digital transformation. By the end of 2017, digital transformation will be the central strategy in at least two-thirds of Global 2000 companies, according to an IDC study. And none will... more
Their business may be finance, but these days banks don’t earn—or keep—customers by providing better returns or interest rates. Instead, banks increasingly compete by giving customers modern conveniences while making sure they stay in compliance amidst regulatory complexity. Those two issues—customer experience and regulatory compliance—are at the heart of the banking business in 2017. And... more
Master Data Management (MDM) isn’t new, but it’s needed more than ever before. In part, this is due to a need to fight back against data fragmentation. As marketers, we have a multitude of tools to help us find prospects, manage messages across channels, follow web behavior, and sell more effectively. Our apps give us... more
The cloud isn’t about “easy win” anymore. Thanks to cost efficiency and agility, the cloud has taken center stage in operational strategy. These strategies are sophisticated, involving hundreds of applications at the heart of the enterprise. In an effort as complex as this one, data management becomes essential. In fact, to have successful transformation, you... more
Here’s a statistic that’s worth reflecting on in the new year: over the last year, 89% of companies expected to compete mostly on the basis of customer experience. One of the world’s leading automobile associations was one of them. After years of under-investment in IT, the organization’s new leadership team quickly realized the need to... more
Electronics are everywhere and in everything. That means the sale of the small parts that compose electronics devices is a booming B2B trade. To source the electronic components they need, design engineers turn to Mouser Electronics where detailed information is at their fingertips. You see, Mouser Electronics, a worldwide, leading authorized distributor of electronics components... more
Master data management (MDM) technology is entering a new stage of maturity. Driven by the rising demands of big data, today’s MDM is drastically different, offering greater capabilities, deployment options, and user flexibility than ever before. The market forces that have shaped this change are complex, but the result is a new generation of MDM... more
Master Data Management (MDM) solutions are entering a new stage of maturity. Driven by the rising demands of Cloud and big data, next-gen MDM is drastically different, offering greater capabilities, hybrid deployment options, a variety of entry points, and more business user flexibility than ever before. The market forces shaping the evolution of MDM are complex and... more
Master Data Management (MDM) solutions are entering a new stage of maturity. Driven by the rising demands of Cloud and big data, today’s MDM is drastically different, offering greater capabilities, hybrid deployment options, a variety of entry points, and more business user flexibility than ever before. The market forces shaping the MDM evolution are complex... more