Covid-19 has forced us all to experience new ways to meet and new ways to work. If we can’t go to the office, well, we will bring the office to ourselves via Zoom. The same has happened to events – they have all pretty much gone “virtual” in some form or another. Dreamforce will be no exception. Billed as “Dreamforce... more
For most retailers, 2020 has been affected by unpredictability and uncertainty. The global pandemic has led to volatile consumer behavior, preferences, and demand along with very unpredictable global economic circumstances. And retailers have been challenged as never before: to fulfill customer demand, dealing with lock-down situations, struggling with logistical issues caused by closed borders or... more
Customer experience initiatives aren’t a once-and-done tactic for customer acquisition—although that’s truly important. Rather, it’s an ongoing strategy that relies on a 360 customer view and experiments to understand the preferences of buyers that win their hearts and minds, retain them, and create loyalty. Here’s how it plays out. A Satisfied Customer is Not Necessarily... more
Finance data lives in many places within the company and goes by many names—chart of account, cost center, product code, business units, projects, legal entities, as well as core reference data such as billing codes, taxonomies, geocodes, and product classifications. And the finance functions of most organizations typically have a process for managing and changing... more
Business uncertainty is at an all-time high. As organizations react to changing consumer patterns and behaviors, priorities shift to accommodate increased e-commerce and digital sales, the need to build a more efficient supply chain, stricter demands around financial reporting accuracy, as well as overall customer experience. Domain-specific 360 solutions allow you to build resiliency and... more
Taking A Modern Approach So Your MDM Implementations Aren’t Lengthy, Difficult, or Costly Master Data Management (MDM) implementations have successfully delivered value across nearly every industry, sector, and geography. MDM has been a staple in data architectures for over 20 years and is recognized as a mature technology—but that doesn’t mean it’s stopped evolving. What is Master Data Management? Organizations... more
Supply chain leaders were already being tested in recent years by volatile market trends, rapidly changing customer demands, and new and emerging risks to supply chain disruption. The new reality of the global pandemic has introduced even more challenges for supply chain management. Although making use of agility and operational business insights to build supply chain resilience has long been a priority for CPOs, CFOs, and supply chain executives, the pandemic has increased the urgency: 31 percent of CFOs indicated supply chain issues rank as one of... more
Over the last few years, we have seen a wave of developments that have had an impact on executive decision-making. CFOs have been at the center of this disruption, as their role in the last five to 10 years has changed dramatically as more and more responsibility has been put on their plate. Today’s finance leaders not only need to arrive at recommendations at critical junctures for the organization, they also need to show how... more
Digital transformation has been a strategic corporate initiative for some time. Since the rapid onset of COVID-19, the pressure to transform has accelerated and become mission critical as digital has become the primary—or only—channel for most industries. What is digital transformation? Fundamentally, it is about converting analog processes to a digital format. The result is... more
We’ve been on an exponential path with data over the last decade. During Data 1.0, we used data to drive specific business applications and those applications managed master data. Data 2.0 saw data supporting enterprise-wide business processes and we used master data management (MDM) tools to ensure consistency of master data across applications. And in... more