Sudipta is the product marketing lead for Informatica Cloud Integration Hub and B2B Gateway. Over the past 15 years Sudipta Datta has worked as a marketing professional for a wide set of products, from fast moving consumer goods to high tech software. She has gained different perspectives and experiences while working in diverse environments, from aggressive IT start-ups to a stable 100+ year old enterprise. She enjoys promoting technologies that absorb the complexities and make things simpler for others. Be it demoing a ride sharing app to her mom or an integration solution to a client, it makes her day when they can perceive the value that it offers.