Featured

Data 4.0: The Soul of Digital Transformation

Read now

Union Bank of the Philippines and Informatica Winners in Ventana Research’s 13th Annual Digital Leadership Awards

Informatica is proud to share that Union Bank of the Philippines—and their Chief Customer Experience Officer, Ana Delgado—has just been named a winner for Ventana Research’s Digital Leadership Award for Customer Experience. 2020 marks the 13th year that Ventana Research has been recognizing organizations and individuals for their innovations in developing customer experience initiatives. For... more

Democratize Data to Empower your Organization and Unleash More Value

Today many businesses are fortunate to have an abundance of valuable data that can enable increased intelligence and drive new revenue when put to proper use. Whether improving customer loyalty programs, applying analytics to understand consumer and organizational behavior, developing new products and services from insights, or to simply innovate faster, data is the lifeblood... more

Why Informatica Has Been Named a Leader in the 2020 Magic Quadrant for Metadata Management Solutions by Gartner for the 5th Consecutive Year

Gartner recently published its 2020 Magic Quadrant for Metadata Management Solutions, naming Informatica as a Leader for the fifth consecutive year.[1] Gartner has positioned Informatica at the highest and furthest overall position for our ability to execute and completeness of vision. The key questions to ask are – what’s happening in the market that led... more

Women in Data: How Leaders Are Driving Success

As organizations across the board face new challenges in these disruptive times, now more than ever data leaders need strategies that deliver business value. In conversations with customers, I’ve heard first-hand how important it is to create a data strategy that’s based on business outcomes. To develop these strategies and succeed in the digital age,... more

Digital Commerce 2020: Is Your Data “Holiday Shopping- Ready”?

For most retailers, 2020 has been affected by unpredictability and uncertainty. The global pandemic has led to volatile consumer behavior, preferences, and demand along with very unpredictable global economic circumstances. And retailers have been challenged as never before: to fulfill customer demand, dealing with lock-down situations, struggling with logistical issues caused by closed borders or... more

The Customer Experience Hierarchy

Customer experience initiatives aren’t a once-and-done tactic for customer acquisition—although that’s truly important. Rather, it’s an ongoing strategy that relies on a 360 customer view and experiments to understand the preferences of buyers that win their hearts and minds, retain them, and create loyalty.  Here’s how it plays out. A Satisfied Customer is Not Necessarily... more

The Data Governance Journey: One Purposeful Step at a Time

I recently had conversations with several data governance leaders who expressed concerns related to the scope of work involved in launching a data governance program. There are plenty of books and white papers promoting examples of robust programs with huge teams. And plenty of technology vendors, anxious to impress, tout the robust features available to solve... more

Chief Data Officers: A Financial Services Perspective

In my last blog, I wrote about the challenges and opportunities for the four archetypes of data leadership identified in IDC’s state of the chief data officer (CDO) survey [1] commissioned by Informatica. In this blog, I will look at the priorities and challenges reported by chief data officers in the financial services industry. The... more

We Get by With a Little Help From our Data Management Friends… and Star Trek

If you’re like me, you’ve been sheltering in place at home for the past eight months and you’re on your fourth round of watching “Star Trek: The Next Generation.” Okay, maybe that’s just me, but if there’s one thing I take away from 2020, it’s that when times are uncertain, we can always lean on... more