Featured

Data in the World of Cloud

Read now

The Service Manager Always Rings Twice: A Tale of My Kitchen Customer Experience

We moved into our new house three years ago. Now, for the second time in three years, our extractor fan collapsed and we had to call the maintenance service. Here comes the tricky part: The extractor fan is one of the new types – without an extractor hood. What a great invention for style and comfort... more

Five Steps to a Seamless MDM Cloud Journey

The cloud isn’t about “easy win” anymore. Thanks to cost efficiency and agility, the cloud has taken center stage in operational strategy. These strategies are sophisticated, involving hundreds of applications at the heart of the enterprise. In an effort as complex as this one, data management becomes essential. In fact, to have successful transformation, you... more

2017 Security Awards: A Market Reflection

Informatica received a wealth of attribution and recognition at the 2017 ISPG Awards, held concurrently with RSA 2017. The awards’ list named Informatica as winners in numerous, but related categories:   Grand: Informatica Gold: Risk management Gold: Innovation in enterprise security Gold: Most innovative security software Gold: Best security software Gold: Best security for large... more

10 Customer Questions About Informatica’s Marketing Data Lake

Last week, Prash Chandramohan and I presented a deep dive webinar on Informatica’s Marketing Data Lake to close to 700 attendees. As with any technical demo webinar, we weren’t able to address any questions during our one-hour slot as our focus was to ensure our attendees understood Informatica’s Marketing Data Lake’s key capabilities and features.... more

Moving to a “Data Integration First” Strategy

Want to transform your business? You need data integration. At least, that’s the good advice from Julie Hunt. “Forward-moving businesses and their data needs comprise a whole new world that is constantly changing. This new data-smart world is built on expanded approaches to data integration that have become known collectively as Modern Data Integration. If... more

Top 5 Ways a Hybrid Integration Hub Can Accelerate Your Journey to the Cloud

Everyday at Informatica, we hear from customers about their data challenges as they strive to make progress in their journeys to the cloud. The more astute among them tell us that they want to avoid the mistakes of the past and try to build their new hybrid data infrastructure with a modern architecture and approach... more

Life in the Fast Lane: Driving Digital Transformation

Here’s a statistic that’s worth reflecting on in the new year: over the last year, 89% of companies expected to compete mostly on the basis of customer experience. One of the world’s leading automobile associations was one of them. After years of under-investment in IT, the organization’s new leadership team quickly realized the need to... more

The Missing Link for User Behavioral Analytics: Focus on Sensitive Data

Security analytics solutions that rely only on rules to detect violations and potential threats suffer from too many false positives and the inability to identify previously unknown threat patterns. To address these shortcomings, security analytics solutions are starting to incorporate user behavioral analytics (UBA). What is User Behavior Analytics? User Behavioral Analytics has been used... more