Now that evenings are getting longer and there’s a noticeable chill in the air, if you’re like me, you’re spending more time at home in front of the TV cheering for your favorite sports teams. And of course, being a data analytics fan, I’m fascinated with how the sports industry is using data for strategic... more
The National Retail Federation forecasts that sales will be up 4.1 percent(i) in the 2018 holiday shopping season, but an increasing number of stores will be closed on Thanksgiving Day 2018(ii). How does this make sense? The reality is that customers shopping behavior has changed and retailers are adopting. While Black Friday is still the busiest... more
As a CIO, you know the value of finding, developing, and retaining talented workers and the incredible challenge it has become in today’s highly competitive market. The Alliance is a book about understanding the state of loyalty and trust between employers and employees today—and how to rethink how to build relationships for a stronger, more... more
One of my favorite quotes (often attributed to Albert Einstein) says “The only reason for time is so that everything doesn’t happen at once”. I have come to think about this saying many times in my personal life, but recently I have come to think about it while helping one of our customers define their... more
As a new employee at Informatica leading product marketing for our big data management portfolio, I’ve been spending a lot of time evaluating the data management landscape for analytics. One CIO.com article caught my eye. In “6 Data Analytics Trends That Will Dominate 2018,” journalist Thor Olavsrud posited that “Data lakes will need to demonstrate... more
GDPR has galvanized the need for data privacy and protection. In conjunction with social media privacy concerns and the seeming avalanche of regional and state privacy regulations, the focus on data privacy has accelerated beyond any past predictions. Witness the growth and interest in the International Association of Privacy Professionals (IAPP). Membership has grown to... more
The role of product information has become more important than ever. The new product experience is customer-centric, personalized, omnichannel, search-guided, and social-powered. To keep up with this rapid evolution in the buying experience, make sure you’re fully leveraging product information to create a new experience that attracts and converts shoppers. And achieving this ambitious goal... more
I joined Informatica just a few weeks ago to lead marketing for our big data management portfolio. And there is no better way to dive into the Informatica community than to start blogging. So that’s what I’m going to do! I hope you’ll join me for the ride as we discuss the future of big... more
I’m excited to share that Informatica was recently recognized as the Best Solution to ‘Drive Customer Insights’ at Cloudera’s 6th annual Partner Summit, held on September 10, 2018 in New York City! The Award The partner award recognizes the strong collaboration and unified focus between Informatica and Cloudera to help drive greater customer value and... more
Have you ever done yoga or meditation? You probably have, right? I mean who amongst us, frenzied professionals, have not at least dabbled in an attempt to calm our mind and body amidst the ever-increasing demands of society? Remember that elated sense of nirvana after you got out of yoga and meditation class? Wouldn’t it... more