Tag "salesforce"

When Tragedy Strikes, and then Strikes Again. A Tale of Bad Data.

Imagine the relief you must feel when you step forth from the rubble, look around, and realize that in spite of your entire town being demolished by a tornado, that your home has miraculously made it. In disbelief you must stand there and take it all in. Everything around you, flattened to the ground but... more

Konnichiwa! Informatica Cloud Winter 2016 is Here

Winter 2016 is one of our most exciting releases ever! With Informatica Cloud Winter 2016, internationalized and localized support for the Japanese language is available now. Informatica cloud Winter 2016 delivers significant new and innovative platform features. A few key highlights are the new transformations available in Cloud Mapping Designer, Sub-org and hierarchical relationships supporting... more

Calling All Salesforce Developers: Get Connected with Informatica at the Dreamforce DevZone!

It’s that time again, Dreamforce. The streets of San Francisco are transformed into a developer’s paradise for 4 days and 3 crazy nights.   Make sure you have your FashionForce Survival Kit locked and loaded!  Some essentials: hoodie, messenger bag or R2D2 back pack, and don’t forget your portable cell phone charger!  You might want to... more

Building a Single and Consolidated View of Your Customers in Salesforce

Dreamforce ‘15 is here and team Informatica will be at the Dreamforce expo to help you address all your data and cloud analytics challenges. We have planned several interesting Salesforce sessions, demos and presentations to showcase our new capabilities and product offerings. We will be exhibiting in booth N1916 and DevZone at Moscone Center. For... more

Many Roads Lead to Salesforce Wave Analytics – Which One will You Choose?

The Dreamforce 2014 launch of Salesforce Wave Analytics Cloud was revolutionary in the world of cloud applications. For many years, Salesforce has been a staunch proponent in democratizing access to applications to the line-of-business (LOB). With the introduction of Wave, Salesforce made a bold statement that analytics could be accessible to anyone, and not just... more

Integrate Salesforce Sales, Service and Marketing Clouds for Efficient Quote to Cash

It’s Dreamforce week – with over 140 thousand attendees and 1500 sessions, it’s one of the biggest tech conferences in the world that brings together thought leaders, industry pioneers and thousands of Salesforce users for a week of idea sharing.  Of course Informatica is there “in force” (sorry about the bad pun) – we have... more

For Salesforce Customers, Integration is Essential

According to Bluewolf’s The State of Salesforce Report, a survey of more than 1,500 Salesforce customers, more than two-thirds of companies reported that they are planning to increase their investment in analytics. This is consistent with the previous year’s report and signals that companies are continuing to experiment with ways to get more out of... more

A Quick Win for Marketers on the Road to Achieving a Total Customer Relationship

Data-driven marketers recognize that great customer experiences start with a view across the total customer relationship. They are pushing their organizations towards data-driven strategies, and starting to see results.  They understand that achieving a total customer relationship goes way beyond implementing CRM.  They are advocates for pulling together fragmented customer data from across system silos... more

Great Customer Experiences Start with Great Customer Data

On Saturday, I got a call from my broadband company on my mobile phone. The sales rep pitched a great limited-time offer for new customers. I asked him whether I could take advantage of this great offer as well, even though I am an existing customer. He was surprised.  “Oh, you’re an existing customer,” he... more