Tag Archives: Ray Wang
We launched a coast-to-coast Customer Data Forum road show with visits to Atlanta and Washington, D.C., that attracted business and IT professionals interested in using master data management (MDM) to attract and retain customers.
From the business side, our guests consisted of analysts, sales operations personnel, and business liaisons to IT, while the IT side was represented by enterprise and data architects, IT directors, and business intelligence and data warehousing professionals. In Washington, about half the audience was from public sector and government agencies. (more…)
Gartner published two press releases this month that speak to both the acceleration of software as a service (SaaS) application adoption and the challenges faced by enterprise IT. We’ve all seen (and experienced) the phenomenal growth of companies like salesforce.com and so the prediction that Worldwide Cloud Services Market to Surpass $68 Billion in 2010 wasn’t a big surprise. It was a more cautious Gartner announcement which noted “many of the bad practices that occurred in the on-premises world are now moving their way into SaaS,” that caught my attention. (more…)