Tag Archives: process
In my last post I started to talk about ideas for classifying the data management issues, with the reasoning that it will help to determine the feasibility that the expectation that acquiring a particular solution will actually address the core issues. I actually have used this categorization with some of our customers, and the process of classification does lend some clarity when considering solutions. There are five categories: (more…)
“We have 20% duplicates in our data source”. This is how the conversation began. It was not that no one cared about the level of duplicates, it’s just that the topic of duplicate records did not get the business excited – they have many other priorities (and they were not building a single view of customer).
The customer continued the discussion thread on how to make data quality relevant to each functional leader reporting to C-level executives. The starting point was affirmation that the business really only care about data quality when it impacts the processes that they own e.g. order process, invoice process, shipping process, credit process, lead generation process, compliance reporting process, etc. This means that data quality results need to be linked to the tangible goals of each business process owner to win them over as data advocates. (more…)