Tag Archives: multidomain mdm
If the recent MDM and Data Governance Summit was any indication, Master Data Management is an extremely hot topic these days. The summit was highly successful, drawing over 400 attendees comprised of business users and architects of every stripe.
I want to highlight one presentation that spoke to me directly. Quintiles is a company you may remember if you went to Informatica World 2013. Quintiles provides biopharmaceutical development and commercial outsourcing services via a vast network of over 27,000 employees across the globe. At the summit, John Poonnen, Quintiles’ director of product engineering, told of the company’s journey to multidomain MDM, which was key to enabling a web-based platform for delivering real-time insights into patient, study, site, and program activities. Poonnen presented to an audience of over a hundred technology and business professionals. (more…)
I’m astounded by the incredible turnout and response to MDM Day and other MDM-related events at Informatica World, and again, I see this as a sign of MDM’s importance in the business world. Attendees told their stories, swapped best-practices, and shared their visions of using MDM to improve up-sell, cross-sell, and other important business metrics. But now let’s keep the momentum going. Here I want to tell you about three free webinars that will help you to dive more deeply into MDM, and take your initiatives to the next level. The first is for any large organization, and the other two are for pharmaceutical companies. (more…)
What do our master data management(MDM) customers have in common? Regardless of industry, use case, region, or the type of information they are mastering, I’ve identified 10 key factors they have in common.
1) Company size is $500M+
2) Experiencing rapid company growth, likely due to mergers and acquisitions (more…)
Having spoken with a number of healthcare providers at recent events including the Gartner MDM Summit, Informatica’s own MDM workshops and a variety of other meetings, I’ve noticed their use of MDM is evolving as of late. It’s clear that within the provider community, MDM is quickly maturing beyond a single virtual view of the patient using an Enterprise Master Patient Index (EMPI). (more…)
Recently I was talking to a prospective customer who shared some challenges they faced recently– they had asked five people for a report and had gotten five different answers. Unfortunately, this is not an uncommon situation. In fact, at times it seems as though making business decisions and managing business processes is a bit like using an “origami fortune teller” — you hope you get the right answer, but you’re really leaving your fate to chance.
One of the hottest areas of master data management (MDM) is using high quality master data to drive revenue by supporting sales and channel operations. Informatica customers have racked up some terrific successes using MDM to generate a single, reliable view of customer and account information—and here’s a key reason why.
With Informatica MDM and Informatica Data Quality, sales and channel personnel gain hands-on control of customer data, product data and channel partner data and the relationships between this data. Those customer-facing teams no longer need to spend most of their time hunting for information in the CRM system, SFA system, billing system, partner management and other systems and reconciling it in spreadsheets. And they don’t need to wait on IT to round up and deliver the data they need right away.
If you’re wondering how this works, check out our six-minute how-to demo on MDM for customer account and channel partner management. This new demo offers a practical, step-by-step walk-through of how a sales, marketing and channel operations personnel can evolve from trying to sort through the clutter of contradictory data from multiple systems to leveraging a single, actionable customer account data set that powers a 360-degree customer view in their CRM system so they can improve customer acquisition and retention.