Tag Archives: MDM
MDM Hits It Out of the Ballpark at Informatica World!
“MDM Hits It Out of the Ballpark at Informatica World.” I heard that comment from not just one, but from many Informatica World attendees. I smiled, but inquired further, “What makes you say that?” Each of them gave a different answer.
Informatica World 2013: What’s Happening in the World of Data Governance?
It’s never been a more exciting to be in the data management industry. With more and more organizations looking to make the most of their enterprise data, the need to do things better, faster & cheaper is ever increasing. It should come as no surprise then, that data governance continues to be an important initiative surfacing across industries of all types. Through data governance, organizations are looking to unleash the true potential of data and leverage it for competitive advantage.
Since this is such an important and relevant topic these days, we have a number of sessions next week at Informatica World designed to help your organization drive success with your data governance initiative, regardless of whether you’re just getting started or are looking to drive improvement in your current program. Here are just a few of the highlights surrounding data governance next week:
Holistic Data Governance: A Framework for Competitive Advantage
- Learn how to make data governance a competitive differentiator that identifies critical business processes, decisions, and interactions and establishes policies, processes, roles, responsibilities, and architectures to support them with trusted, secure data.
Holistic Data Governance: Customer Roundtable
- Rob Karel, VP of Strategy at Informatica, moderates this panel discussion featuring customers detailing their successful implementations of holistic data governance.
Data Governance in Action at Wells Fargo
- Learn about the bank’s journey to a successful data governance program, the supporting role Informatica has played, and what lessons other organizations can take away from Wells Fargo’s experiences.
This is just a sample of what’s in store. In addition to compelling sessions, you’ll also have the opportunity to hear and talk with Informatica executives and several of our customers who can help you on your journey to data governance success.
It’s not too late to register for Informatica World, check out the registration page for full program details. I hope to see you there next week in Las Vegas!
With MDM Day, We’ve Tripled Expectations!
Last week I talked about Informatica World 2013, and how MDM is poised to be a major attraction. Now I know I was right, because the registrations are pouring in. Take MDM Day, the pre-conference event exclusively for our Master Data Management (MDM) customers and partners: So far, we’ve exceeded our attendance expectations threefold – to almost 350 people! This is exciting for us, but it’s also a clear sign of just how important MDM is in today’s IT infrastructure.
Here’s a bit about what we have planned for MDM Day:
In the morning, three Informatica MDM customers will present: Thomson Reuters, Lawson Products, and Allergan. Thomson Reuters will discuss how the company got its CxOs on-board with MDM, Lawson Products will recount a complete transformation in product data management, and Allergan will share insights on delivering repeated business value with MDM.
After each customer presentation, we’ll host an in-depth panel discussion led by both the customer and systems integration partners, which will be open to participation from the audience. These sessions will be highly interactive, allowing attendees to learn firsthand what worked and what didn’t, from some of Informatica’s most successful MDM customers.
In the afternoon sessions, attendees will be able to learn directly from Informatica MDM product management and development teams. We’ll demo the latest capabilities of MDM 9.5.1 and 9.6, including Salesforce MDM, and unveil some exciting new MDM advancements that are currently under development. Informatica MDM experts will discuss important architectural considerations in implementing Universal MDM, including Heiler PIM integration, and introduce ways to derive the most value from Universal MDM implementations.
We’ll cap off the day with roundtable discussions, providing customers with many opportunities to discuss their projects with Informatica development, product management, professional services, and support. Customers will be able to ask questions about new releases, features, and the MDM product roadmap, and they’ll have an opportunity to provide input for future versions. We’ll also offer a roundtable dedicated to discussing partner needs and ways to better support customer success.
I’ll look forward to seeing you at MDM Day!
MDM Goes Big at Informatica World 2013: Here’s What to Expect
Informatica World 2013 is right around the corner, and I’m eager to tell you about all we have planned. This year, MDM will play a prominent role, as you can see by the sheer number of MDM-related sessions presented by Informatica customers, partners, and employees.
Here are just a few highlights:
Aligning Big Data with MDM
In my recent blog posts, we have looked at ways that master data management can become an integral component to the enterprise architecture, and I would be remiss if I did not look at how MDM dovetails with an emerging data management imperative: big data and big data analytics. Fortunately, the value of identity resolution and MDM has the potential for both contributing to performance improvement while enabling efficient entity extraction and recognition. (more…)
Rationalizing Master Data as a Utility
One of the biggest issues I have with most MDM implementation is the sacrificing of assessing data consumer requirements in deference to data consolidation. In general, my complaint is that the creation of a master data repository does not guarantee any creation or improvement of value to the organization unless there are clearly-defined ways in which the master data sets are to be used. (more…)
Master Data and Integration – Data, Function, and Process
One theme I briefly touched on in my previous post was the desire for consistency and synchronization of shared master data for the community of consuming business processes and applications. However, in our experience, from a business process perspective, synchronization goes beyond timeliness or currency of the data associated with any particular data domain. Yet in retrospect, one of the most common approaches to designing and deploying master data management projects has focused on implementing a single data domain at a time, concentrating on the consolidation (or as I often term it, “dump”) of data into the master repository. (more…)
Cloud Computing and Master Data Management
In my conversations with different clients and prospects, I have detected both desire and apprehension when the topic of master data management in the cloud is raised. There are two competing pressures. The first is the steady migration of internal capability to cloud-based solutions, in which business process application functions are enabled via off-premise infrastructure. These capabilities are effectively activated through the migration of internal data to the cloud environment. The second is the concern about protection of sensitive data once it has been moved outside the organization’s administrative domain. (more…)
Why Retailers Need to Focus on Mastering Customer Data
Ravi Shankar, vice president of Product Marketing for Master Data Management at Informatica explains why retailers need to focus on mastering their customer data in this short clip which goes into detail based on an article in Forbes: Why Retailers Need To Focus On Mastering Customer Data.
“When retailers can deepen their knowledge of the customer across all of today’s proliferating retail channels, they can strengthen customer loyalty, increase share of wallet, minimize operational costs and maximize profits. It sounds so simple – so why is it so hard?“
Has MDM Crossed the Chasm? Musings of a Marketer at Gartner MDM Summit
The general feeling, at the recent Gartner Master Data Management Summit, was one of excitement. It wasn’t just that this was the largest MDM Summit to date with 600+ registrants; it was also the buzz in and around the convention center. The conversation wasn’t about promises and “what ifs,” it was about tactics, and 2nd or even 3rd generation MDM initiatives. This growth is a sign that MDM has matured past the initial phase of high expectations, in Gartner’s hype cycle. To put it in Geoffrey Moore’s terms, I think it’s a sign that MDM has crossed the chasm from early adoption to more widespread, pragmatic adoption.