Tag Archives: Dan Power

MDM Business Data That Sticks – The Gooey Award

A few months ago we blogged MDM for the Business Masses, where we speculated that custom data governance applications for MDM would be the next step to enable business users to directly create and consume master data.  We saw further evidence of this through Dan Power’s white paper detailing  how proactive data governance – MDM hub as a system of entry – would be the next wave to benefit organizations looking to take the next step in their MDM journey. 

It is exactly with this in mind that we released Siperian Business Data Director (BDD), a configurable data governance application that provides an intuitive, business-user focused, and easy-to-use interface by leveraging the Siperian MDM Hub services and MDM solution components. Since then our customers and partners have been busy using BDD in a variety of ways such as integrating with custom widgets and bringing in data from sources outside of the hub so that business users can view everything from within a single user interface through the BDD.

At the upcoming Siperian Masters User Conference scheduled for Tuesday and Wednesday, October 20-21 at the Hyatt Regency, Princeton, New Jersey, there will be a session where some of the most innovative BDD configurations and integrations will be showcased. The best, as voted on by a panel of judges and the audience, will receive the first ever coveted Gooey Award.

This contest, apart from being fun and interesting, highlights the fact that the most successful implementations for MDM come from adaptable and configurable platforms that allow an organization to gradually extend their MDM deployments as their business needs change. Throughout their MDM journey, they can also learn and benefit from best practices encapsulated as MDM solution components (BDD specific or otherwise) thereby ensuring their success.

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Thoughts On Proactive Data Governance From Dan Power

Through his many speaking engagements and regular contributions to publications such as Information Management, Dan Power has built a solid reputation as one of the most knowledgeable commentators on all things in master data management. He’s got a new white paper titled “When Data Governance Turns Bureaucratic: How Data Governance Police Can Constrain the Value of Your Master Data Management Initiative” that we’re featuring on the Siperian website.


Dan observes that while many early adopters of MDM expected to quickly establish a “single source of truth” across their information systems, many have encountered problems. The culprit? Reactive data governance.


As many as 80% – 90% of companies implementing MDM start with a “coexistence” architecture whereby front office applications (CRM) and back office applications (ERP) are still used to author master data (customer and product data, suppliers, employees, etc.). Because these applications remain the “Systems of Entry”, while the MDM hub’s role is limited to being the “System of Record,” some of the biggest promises of MDM remain unrealized.


Dan shows that firms embracing a proactive data governance approach can overcome these limitations. By authoring data directly in the master data management hub itself, firms can decouple data entry from the traditional CRM and ERP systems. When the System of Entry and the System of Record are one and the same, the application architecture is simplified quite a bit. The CRM and ERP systems become consumers of master data only – they no longer originate it.


Read Dan’s new white paper to learn about the shortfalls of reactive data governance and how proactive data governance can benefit you. You can download the white paper here.

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