Tag Archives: Customers

How Can CEOs Protect Customer Data And Their Own Jobs?

Data Security

Data-centric security

Recently, a number of high-profile data breaches have drawn attention to the impact that compromised data can have on a business. When customer data is breached, the consequences can include:

  • A loss of customer trust
  • Revenue shortfalls
  • A plummeting stock price
  • C-level executives losing their jobs

As a result, Data security and privacy has become a key topic of discussion, not just in IT meetings, but in the media and the boardroom.

Preventing access to sensitive data has become more complex than ever before. There are new potential entry points that IT never previously considered. These new options go beyond typical BYOD user devices like smartphones and tablets. Today’s entry points can be much smaller: Things like HVAC controllers, office polycoms and temperature control systems. 

So what can organizations do to combat this increasing complexity? Traditional data security practices focus on securing both the perimeter and the endpoints. However, these practices are clearly no longer working and no longer manageable. Not only is the number and type of devices expanding, but the perimeter itself is no longer present. As companies increasingly outsource, off-shore and move operations to the cloud, it is no longer possible fence the perimeters and to keep intruders out. Because 3rd parties often require some form of access, even trusted user credentials may fall into the hands of malicious intruders. 

Data security requires a new approach. It must use policies to follow the data and to protect it, regardless of where it is located and where it moves. Informatica is responding to this need. We are leveraging our market leadership and domain expertise in data management and security. We are defining a new data security offering and category.  This week, we unveiled our entry into the Data Security market at our Informatica World conference. Our new security offering, Secure@Source™ will allow enterprises to discover, detect and protect sensitive data.

The first step towards protecting sensitive data is to locate and identify them. So Secure@Source™ first allows you discover where all the sensitive data are located in the enterprise and classify them.  As part of the discovery, Secure@source also analyzes where sensitive data is being proliferated, who has access to the data, who are actually accessing them and whether the data is protected or unprotected when accessed.  Secure@Source™ leverages Informatica’s PowerCenter repository and lineage technology to perform a first pass, quick discovery with a more in depth analysis and profiling over time.  The solution allows you to determine the privacy risk index of your enterprise and slice and dice the analysis based on region, departments, organization hierarchy, as well as data classifications.

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The longer term vision of Secure@Source™ will allow you to detect suspicious usage patterns and orchestrate the appropriate data protection method, such as:  alerting, blocking, archiving and purging, dynamically masking, persistently masking, encrypting, and/or tokenizing the data. The data protection method will depend on whether the data store is a production or non-production system, and whether you would like to de-identify sensitive data across all users or only for some users.  All can be deployed based on policies. Secure@Source™ is intended to be an open framework for aggregating data security analytics and will integrate with key partners to provide a comprehensive visibility and assessment of an enterprise data privacy risk.

Secure@Source™ is targeted for beta at the end of 2014 and general availability in early 2015.  Informatica is recruiting a select group of charter customers to drive and provide feedback for the first release. Customers who are interested in being a charter customer should register and send email to SecureCustomers@informatica.com.

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Posted in Big Data, Business Impact / Benefits, Customers, Data Governance, Data Privacy | Tagged , , , , , | Leave a comment

Harnessing Social Media With Informatica

Improving sales and service through customer centricity requires listening to and understanding your customers. And where are customers speaking these days?

You guessed it—social media. Just think about it. Each day, customers tweet 50 million times on Twitter and update their Facebook status 60 million times. Add in LinkedIn and user reviews and YouTube and blog commentary and more and you’ve got a customer data gold mine and a new frontier for marketing.

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Posted in Cloud Computing, Customer Acquisition & Retention, Customer Services, Customers, Data Aggregation, Data Governance, Data Integration, Data Integration Platform, Data Quality, Data Synchronization, Enterprise Data Management, Financial Services, Healthcare, Identity Resolution, Master Data Management, Pervasive Data Quality, Public Sector, Telecommunications, Vertical | Tagged , , , , , , , , , , , , , , , , , , | 2 Comments

Growing in a Tough Economy

At Informatica, we take great delight in the success of our customers. Just today, in spite of the economic downturn, KPN announced that its Q2 revenues increased 22% and raised its outlook for the remainder of the year. To what do they attribute their results? Solid execution and successful integration of acquired companies. Watch the KPN CFO give his take on CNBC.

At our recent customer conference, KPN was the overall winner of the annual Informatica Innovation Awards. They made some strategic investment in Informatica products to achieve their business objectives.

“Informatica products and services have been critical to driving shareholder value through improved customer service. To realize our Strategic Innovation goals, we built our Customer Data Cleansing platform with Informatica; it gives us real-time access and cleansing of our customer data. Our nomination for an Innovation Award signifies an industry acknowledgement of the competitive advantage this project has brought to KPN.”
- Jan Muchez, CIO, KPN

At Informatica, we focus a great deal on how our customers link key business imperatives to the application of data integration and data quality technology. What an excellent example provided by KPN – Congratulations to them on a great quarter!

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Posted in Customers, Data Integration, Data Quality | Tagged , | Leave a comment