Tag Archives: customer value
We just wrapped up a Bank Systems & Technology webcast with Dipendra Malhotra, VP of Client and Account Data at Merrill Lynch and Bill Bradway, a 35-year financial services industry veteran, managing director and founder of Bradway Research.
We focused on a very hot topic—the challenge of increasing revenue by expanding share of wallet and improving customer loyalty by better serving customers’ needs. In many cases, the key challenge that banks face is that their customer data is holding them back. (more…)