Tag Archives: Benefits
I’m excited to share that, since its launch in January 2013, the GovernYourData.com community has been very well received. With over 4,700 unique visitors and nearing 600 registered members, many data management practitioners recognize it as a valuable go-to resource to support their data governance efforts. While maintaining our core objective of vendor- and product-neutrality, the site offers over 100 best practice blog posts from over 17 different contributors, shares the details on a dozen upcoming industry events, and has links to a wide variety of white papers, analyst research, recommended books, and other educational resources. (more…)
Shhhh… RulePoint Programmer Hard at Work
End of year. Out with the old, in with the new. A time where everyone gets their ducks in order, clears the pipe and gets ready for the New Year. For R&D, one of the gating events driving the New Year is the annual sales kickoff event where we present to Sales the new features so they can better communicate a products’ road map and value to potential buyers. All well and good. But part of the process is to fill out a Q and A that explains the product “Value Prop” and they only gave us 4 lines. I think the answer also helps determine speaking slots and priority.
So here’s the question I had to fill out -
FOR SALES TO UNDERSTAND THE PRODUCT BETTER, WE ASK THAT YOU ANSWER THE FOLLOWING QUESTION:
WHAT IS THE PRODUCT VALUE PROPOSITION AND ARE THERE ANY SIGNIFICANT DEPLOYMENTS OR OTHER CUSTOMER EXPERIENCES YOU HAVE HAD THAT HAVE HELPED TO DEFINE THE PRODUCT OFFERING?
Here’s what I wrote:
Informatica RULEPOINT is a real-time integration and event processing software product that is deployed very innovatively by many businesses and vertical industries. Its value proposition is that it helps large enterprises discover important situations from their droves of data and events and then enables users to take timely action on discovered business opportunities as well as stop problems while or before they happen.
Here’s what I wanted to write:
RulePoint is scalable, low latency, flexible and extensible and was born in the pure and exotic wilds of the Amazon from the minds of natives that have never once spoken out loud – only programmed. RulePoint captures the essence of true wisdom of the greatest sages of yesteryear. It is the programming equivalent and captures what Esperanto linguistically tried to do but failed to accomplish.
As to high availability, (HA) there has never been anything in the history of software as available as RulePoint. Madonna’s availability only pales in comparison to RulePoint’s availability. We are talking 8 Nines cubed and then squared ( ). Oracle = Unavailable. IBM = Unavailable. Informatica RulePoint = Available.
RulePoint works hard, but plays hard too. When not solving those mission critical business problems, RulePoint creates Arias worthy of Grammy nominations. In the wee hours of the AM, RulePoint single-handedly prevented the outbreak and heartbreak of psoriasis in East Angola.
One of the little known benefits of RulePoint is its ability to train the trainer, coach the coach and play the player. Via chalk talks? No, RulePoint uses mind melds instead. Much more effective. RulePoint knows Chuck Norris. How do you think Chuck Norris became so famous in the first place? Yes, RulePoint. Greenpeace used RulePoint to save dozens of whales, 2 narwhal, a polar bear and a few collateral penguins (the bear was about to eat the penguins). RulePoint has been banned in 16 countries because it was TOO effective. “Veni, Vidi, RulePoint Vici” was Julius Caesar’s actual quote.
The inspiration for Gandalf in the Lord of the Rings? RulePoint. IT heads worldwide shudder with pride when they hear the name RulePoint mentioned and know that they acquired it. RulePoint is stirred but never shaken. RulePoint is used to train the Sherpas that help climbers reach the highest of heights. RulePoint cooks Minute rice in 20 seconds.
The running of the bulls in Pamplona every year - What do you think they are running from? Yes, RulePoint. RulePoint put the Vinyasa back into Yoga. In fact, RulePoint will eventually create a new derivative called Full Contact Vinyasa Yoga and it will eventually supplant gymnastics in the 2028 Summer Olympic games.
The laws of physics were disproved last year by RulePoint. RulePoint was drafted in the 9th round by the LA Lakers in the 90s, but opted instead to teach math to inner city youngsters. 5 years ago, RulePoint came up with an antivenin to the Black Mamba and has yet to ask for any form of recompense. RulePoint’s rules bend but never break. The stand-in for the “Mind” in the movie “A Beautiful Mind” was RulePoint.
RulePoint will define a new category for the Turing award and will name it the 2Turing Award. As a bonus, the 2Turing Award will then be modestly won by RulePoint and the whole category will be retired shortly thereafter. RulePoint is… tada… the most interesting software in the world.
But I didn’t get to write any of these true facts and product differentiators on the form. No room.
Hopefully I can still get a primo slot to talk about RulePoint.
And so from all the RulePoint and Emerging Technologies team, including sales and marketing, here’s hoping you have great holiday season and a Happy New Year!
During Informatica World in early June, we were excited to announce our new Potential at Work Community. You can read Jakki Geiger’s blog introducing the Community to learn more about the goals for this great resource. (more…)
Science fiction represents some of the most impactful stories I’ve read throughout my life. By impactful, I mean the ideas have stuck with me 30 years since I last read them. I recently recalled two of these stories and realized they represent two very different paths for Big Data. One path, quite literally, was towards enlightenment. Let’s just say the other path went in a different direction. The amazing thing is that both of these stories were written between 50-60 years ago. (more…)
I’ve been in the data management industry for over 20 years, and you’ve always been very supportive of my career – even though you admit you have no clue what it is I do for a living. So here’s my best shot at explaining what I do so you can more accurately brag about me to your friends! J
Recently, the Informatica Marketplace reached a major milestone: we exceeded 1,000 Blocks (Apps). Looking back to three years ago when we started with 70 Blocks from a handful of partners, it’s an amazing achievement to have reached this volume of solutions in such a short time. For me, it speaks to the tremendous value that the Marketplace brings not only to our customers who download more than 10,000 Blocks per month, but also to our partners who have found in the Marketplace a viable route to market and a great awareness and monetization vehicle for their solutions.
There has been a lot of discussion around the explosion of data and what it means to companies trying to leverage this extremely valuable resource. Informatica has a huge part to play in helping customers solve those problems not only through the technologies we provide directly, but through the tremendous ecosystem that we have built through our partners. The Marketplace has grown to more than 165 unique partner companies, and we’re adding more every day. Blocks such as BI & Analytics sing Social Media Data from Deloitte, and Interstage XWand – XBRL Processor from Fujitsu represent offerings from large, established software companies, while Blocks such as Skybot Enterprise Job Scheduler and Undraleu Code Review Tool from Coeurdata are solutions that have been contributed by earlier stage companies that have experienced significant success and growth. It has been a pleasure helping these companies to grow and reach new customers through the Marketplace.
One of the most exciting things about reaching the 1K Block milestone is not just the amount of companies that are on the Marketplace, but the amount of solutions that have been contributed from our developer community. Blocks such as Autotype Excel Macro, Execute Workflow, and iExportNormalizer are all solutions that Informatica developers have built because it helps them in their daily activities, and through the Marketplace they have found a way to share these valuable assets with the community. In fact, over half of our solutions are free to use, which is a ringing endorsement of the power of the community and a great way to try out any number of useful solutions at no risk. By leveraging enabling technologies such as Informatica’s Cloud Platform as a Service, developers can create and share solutions more quickly and easily than ever before.
Overall, it has been an exciting ride as the Marketplace has rocketed to 1,000 Blocks in under three years, and I look forward to what the next three years has in store!
In my recent white paper, “Holistic Data Governance: A Framework for Competitive Advantage”, I aspirationally state that data governance should be managed as a self-sustaining business function no different than Finance. With this in mind, last year I chased down Earl Fry, Informatica’s Chief Financial Officer, and asked him how his team helps our company prioritize investments and resources. Earl suggested I speak with the head of our enterprise risk management group … and I left inspired! I was shown a portfolio management-style approach to prioritizing risk management investment. It used an easy to understand, business executive-friendly visualization “heat map” dashboard that aggregates and summarizes the multiple dimensions we use to model risk . I asked myself: if an extremely mature and universally relevant business function like Finance manages its business this way, can’t the emerging discipline of data governance learn from it? Here’s what I’ve developed… (more…)
I’m excited to officially announce the public launch of www.GovernYourData.com, a new one-stop data governance resource center and online community hosted and sponsored by Informatica. This vendor-neutral site is open to all data governance stakeholders, solution providers and thought leaders (no relationship with Informatica is required) and we welcome any non-promotional content and contributions that share best practices, tips and tricks that aim to help data governance evangelists succeed. (more…)
As mentioned in my post describing the major business processes that comprise a data governance function, the Measure and Monitor processes i) capture and measure the effectiveness and value generated from data governance and stewardship efforts, ii) monitors compliance and exceptions to defined policies and rules, and iii) enables transparency and auditability into data assets and their life cycle. (more…)
In my previous post I introduced our data governance framework. Now it’s time to dive a bit deeper into each of the individual facets. I start with the “Vision and Business Case” facet because that’s exactly where your data governance efforts should begin. No point in trying to align your people, process, and technology components if you’ve yet to identify what you’re hoping to accomplish.