Tag Archives: B2C

How A Single View of Your Customer Helps You Better Manage your Customer Service (Part Two)

Earlier in the week we talked about the first steps to “How A Single View of Your Customer Helps You Better Manage your Customer Service”

Now we will be continuing our steps by taking you from point of delivering your product/service all the way through to renewal/returns. (more…)

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Posted in Cloud Computing, Customer Acquisition & Retention, Customer Services, Master Data Management | Tagged , , , , , , | Leave a comment

The Importance of User Experience to Cloud Integration Adoption

The Informatica Winter 2013 announcement included the following customer quote:

“The Winter 2013 release will accelerate the time it takes to access, integrate and deliver valuable data in order to meet our business imperatives.”

It was also noted that, “the new Informatica Cloud user interface will make the cloud integration solution even more user friendly.”  There are a number of user experience enhancements with this upgrade, so I sat down with Joshua Vaughn, Principal User Experience Designer for Informatica Cloud, to learn more about the impetus behind the new design and features, what’s on the horizon for the future releases, and why user interface (UI) design is so important for cloud applications.

(more…)

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Posted in Cloud Computing, Data Synchronization | Tagged , , , , , , , , , , , , , , , | Leave a comment