Data Integration - Informatica

Informatica Perspectives

Informatica Webinar: Data Services - Maximizing Business Value through Right-Time Information

Joe McKendrick

This Wednesday, June 25, I have the privilege of hosting a Webinar featuring Ash Parikh, Informatica’s Principal Product Marketing Manager and a well-known author and speaker on enterprise data integration issues. Ash will be joined by David J. Ramos, Director of Business Intelligence and Analytics at LinkShare, an Informatica customer that provides online marketing services.

The Webinar, entitled Data Services - Maximizing Business Value Through Right-Time Information, is sponsored by Informatica and will be available live via ebizQ at 12:00 pm Eastern Time.

UPDATE: Archived replays of the Webcast are now available on demand.

Ash Parikh will discuss why many of the current approaches to integration - such as enterprise application integration (EAI), enterprise information integration (EII), and many manual processes still in use – are not giving organizations the agility they need to move to truly real-time, customer-focused enterprises. He will discuss an emerging approach - called data services - that creates a data abstraction layer that opens up all these formerly unreachable data stores across the organization.

David Ramos will explain how LinkShare, which handles 40 GBs of data across 300 million transactions a day, is employing Informatica technology to deliver grid-based data integration and meet the growing real-time data demands of its customers.

This promises to be a very informative and engaging session. Again, the live presentation will take place this Wednesday, June 25, at Noon Eastern Time.

Archived, on demand replay available here.

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