David Loshin, president of Knowledge Integrity, Inc, (www.knowledge-integrity.com), is a recognized thought leader and expert consultant in the areas of data quality, master data management, and business intelligence. David is a prolific author regarding business intelligence best practices, as the author of numerous books and papers on data management, including the just-published “Practitioner’s Guide to Data Quality Improvement,” with additional content provided at www.dataqualitybook.com. David is a frequent invited speaker at conferences, web seminars, and sponsored web sites and channels including www.b-eye-network.com. His best-selling book, “Master Data Management,” has been endorsed by data management industry leaders, and his valuable MDM insights can be reviewed at www.mdmbook.com. David can be reached at firstname.lastname@example.org.