What Does “Right Time” Data Integration Mean to You? Join the Discussions at Informatica World 2013

The way I see it – it’s all about having access to the right data at the right time. A company is like a large ship that must be effectively steered at both a strategic as well as an operational level to reach its destination – despite treacherous waters. Where am I going with this? Well, companies continuously face challenging situations such as competitive threats, customer expectations, market trends, and other external constraints. Overcoming the challenges of global uncertainty requires business agility to navigate an efficient and effective course towards achieving the company’s objectives.

Ok – so what does all this have to do with right time data integration? Actually – EVERYTHING! Companies require timely information to add value to their products, customer relationships, and business partnerships – agreed? And business conditions today are influenced by powerful market forces such as globalization, mergers and acquisitions, regulatory compliance, fierce competition, tight operating budgets, increased demands for improved customer service, and ever faster product delivery – right?  So, it should follow that only the most responsive and agile companies will perform the best.

If you are with me so far, you will immediately see the connection between business agility and the speed of data processing and delivery. This typically spans a wide range of latencies depending on the business process. In analytical data integration projects (e.g. data warehousing) latencies can range from weeks to days. Operational data integration projects on the other hand require information within hours, minutes, and seconds. Examples of such projects include real-time data warehousing, operational data hubs, data synchronization, data replication, and agile business intelligence (BI).

The success of such operational data integration projects depends on the ability to meet service level agreements (SLAs) related to data latency. You may require data delivered frequently (e.g., real-time or near- real-time) or infrequently (e.g., weekly batch windows). Or, you may need to move large data volumes or small datasets between applications. Or, have ready access to the most current data available in operational systems. Or, you may need to deliver new data and reports in days vs. months. Or, streamline the accessibility of business partner data. Or, be aware of real-time events as they occur.

So, whatever right time data integration means to you, please do join us at Informatica World 2013 to discuss – here are my recommendations on just some of the relevant activities on this topic:


Tuesday, June 4

Wednesday, June 5

Thursday, June 6

BIRDS OF A FEATHER ROUNDTABLES (Check Agenda for Daily Timings):

  • How to Untangle the Data Integration Hairball

HANDS-ON LABS (Check Agenda for Daily Timings):

  • Table 13 – Data Virtualization for Agile BI / Data Services
  • Table 19 – Empowering Analyst Self-Service with Informatica Analyst
  • Table 41 – Informatica Data Replication
  • Table 44 – Data Integration Hub
  • Table 45 – B2B Data Transformation
  • Table 46 – B2B Data Exchange
  • Table 47 – RulePoint / Operational Intelligence Platform
  • Table 48 – Proactive Healthcare Decision Management

BOOTHS (Check Agenda for Daily Timings):

  • Operational Intelligence and Reporting
  • Real Time Data Integration
  • External Data for Analytics
  • Customer/Supplier Collaboration
  • Operational Synchronization


I look forward to seeing you at Informatica World 2013.

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