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“ACA is Here to Stay” – Now What? – DATA!

The recent Supreme Court ruling should put an end to any uncertainty about the near term future of the Affordable Care Act.  Regardless of each individual’s political leanings, the healthcare industry has been transformed over the past five years and those changes will continue into the foreseeable future.  As an industry, we need to focus... more

Life at the Intern’s Desk: Oh The Places We’ll Go

This post is by Jessica Jong, an Employee Communications Intern at Informatica’s Redwood City HQ office. Jessica is a rising senior at Santa Clara University where she studies Communications. When she is not working at Informatica, you can find her spending time with friends, searching for a new book to read, or eating good food. “The right... more

Ask Questions: An Intern’s Guide to Success

This post is by Cody Clark, a Technical Writing Documentation Intern at Informatica Corporation’s HQ in Redwood City. He is a rising senior at Cedarville University where he studies Professional Writing and Information Design. When he’s not writing for Informatica you can find him reading outside or scouring San Francisco’s streets to find the musician... more

The Easy Way to Marketing Technology Magic – and Better Data Quality

It sounds like the turning point in a dramatic movie or book: With no time, money, or resources, you’re being asked to be the hero. If you’re a marketer, this may describe you. There’s one obvious way that marketers can reduce this stress and get back some of their valuable time, budget, and resources: Marketing... more

Machine Learning: Why Should You Care?

Machine learning has specific advantages when dealing with large sets of data, especially big data. Finding reliable solutions in a speedy manner matter more in real-life scenarios, not always finding the perfect solution. Algorithms leveraging the machine learning techniques can enable such discovery and help organizations take advantage of disruptive trends ahead of others.